inspire

this is me

I am a PR and media professional with over 20 years of experience as a communications expert and TV journalist.

For the last 16 years I've been working for the press department of the BMW Group in a wide variety of communication, PR and media related roles. Before that, I was a feelance journalist for Bloomberg TV and various other TV channels. It has always been particularly important to me to know and understand both sides: that of the spokesperson, but also that of the journalist. I‘ve found that when you can put yourself in both situations it enables you to achieve the best possible result in your daily work. To round off my experience, I have also worked in the Middle East and the UK for several years and also became a certified media trainer, performance coach and moderator.

What I do is definitely my calling in life. But I am also a sports and tech enthusiast who loves to travel, meet new people, get to know different cultures and I am always up for a good laugh along the way!

Expertise in Automotive, Technology, R&D, Innovation, Sustainability, Manufacturing, Sports, Events, Lifestyle, Design, Classic Cars
Masters in Communication Studies, History and English
Diploma in TV Journalism, Editing and Camera
Certified Media Trainer, Performance Coach and Moderator with clients across different industries
Journalist for Bloomberg TV as well as different public and private TV Stations in the DACH region
In various communication roles for BMW Group headquarters since 2006 (Media House, Technology, Connected Car, Autonomous Driving, R&D, Product…)
In Dubai/UAE from 2017-2021 as Head of BMW Group Corporate Communications for the Middle East
In Oxford/UK from 2021-2022 as Head of BMW Group Plant Communications for Oxford, Swindon, Hams Hall
Back at BMW Group Headquarters in Munich since August 2022 as Spokesperson for BMW Group Sustainability Internationali
Deputy Chairman of the Supervisory Board for ELEGEND AG since 2021 (www.elegend.de) – an exciting start up company reinterpreting a rally legend as a new, electric supercar

what you get

bespoke pr consulting, media training and performance coaching

With the huge flood of news that hits us every day via various channels, it is becoming increasingly important for companies and people to draw attention to themselves and to convince with communication that stays in people's minds.

I help you to stand out from the crowd in a creative yet structural way and to get your messages across to the right customers in the most convincing way.

Deliver PR stories that make a difference
Create content that inspires
Deal professionally with challenging situations (e.g. critical interviews)
Become an expert in purpose-oriented communication. For your external clients and also for your employees

Empower employees to become figureheads and multipliers of corporate messages
Impress as a speaker/panelist/interview partner
Create impact on Social Media
Use your personality to build meaningful relationships

ready for the next step?

silke nadine brigl
silke@brigl-communications.com